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  • Writer's pictureD5 Mashimuno + Kenny

NCT Alliance and Hard Rock Cafe Collaborate in Genting Highlands!

NCT Alliance, a renowned property developer, has announced a strategic collaboration with Hard Rock International to introduce Asia Pacific's highest-altitude Hard Rock Cafe. Set atop NCT Alliance's Grand Ion Majestic development, specifically in the Wyndham Ion Majestic Hotel, this new establishment promises a luxurious experience for visitors. The 5,000-square-foot space, located on the 50th floor, will feature a pool and pool bar, offering a blend of world-class entertainment and upscale accommodations in one of Malaysia's most popular tourist destinations.


Mr. Malcolm Chao, the Area Vice President, Franchise Development and Operations in Asia Pacific for Hard Rock Cafe, part of Hard Rock International (left) receiving a token of appreciation from Dato' Sri Yap Ngan Choy the Executive Chairman and Group Managing Director of NCT Alliance at the Collaboration Announcement of Hard Rock Cafe and Soft Opening of Wyndham Ion Majestic event today.

Luxury at New Heights with Wyndham Ion Majestic Hotel!

With a total investment of RM1.6 billion, the first phase of Wyndham Ion Majestic Hotel is set for a soft opening in the upcoming second quarter. As the tallest building in Genting Highlands, this 5-star hotel stands proudly at 6,000 feet above sea level, offering breathtaking panoramic views of the surrounding landscape. Guests can expect a seamless integration of hotel, dining, and retail spaces, encompassing approximately 178,000 square feet of retail area to enhance the overall travel experience.


Mr. Mohd Amirul Rizal Abdul Rahman the Senior Deputy Director, Advertising & Digital Division, of Tourism Malaysia (left) receiving a token of appreciation from Dato Sri Yap Ngan Choy the Executive Chairman and Group Managing Director of NCT Alliance at the Collaboration Announcement of Hard Rock Cafe and Soft Opening of Wyndham Ion Majestic event today.
Mr. Mohd Amirul Rizal Abdul Rahman the Senior Deputy Director, Advertising & Digital Division, of Tourism Malaysia (left) receiving a token of appreciation from Dato Sri Yap Ngan Choy the Executive Chairman and Group Managing Director of NCT Alliance at the Collaboration Announcement of Hard Rock Cafe

Visionary Leadership and Milestone Achievements!

Speaking at a media event held at Menara NCT Gallery Hall, Dato’ Sri Yap Ngan Choy, Executive Chairman and Group Managing Director of NCT Alliance, shared the vision behind this ambitious project. The addition of the Hard Rock Cafe and the impending opening of Wyndham Ion Majestic Hotel mark significant milestones for NCT Alliance. This development is poised to become the crown jewel in their property portfolio, setting a new standard for luxury hospitality in Genting Highlands.


Revealing Genting's Spectacular Gem!

Nestled against the backdrop of the Banjaran Titiwangsa's lush rainforest, Wyndham Ion Majestic Hotel promises a mesmerizing experience where the sky meets the earth and sea of clouds. Boasting 850 meticulously crafted rooms spread across 50 floors, the hotel offers a range of accommodations from cozy studios to expansive suites. Its proximity to attractions like Genting Skyway, Genting Highlands Premium Outlets, and the upcoming Genting Skyworlds Theme Park positions it as an ideal destination for travelers.


(From left) Mr. Yap Chun Theng, the executive Director of NCT Alliance Berhad, Dato' Yap Fook Choy, Group Executive Director of NCT Alliance Berhad, Mr. Malcolm Chao, the Area Vice President, Franchise Development and Operations in Asia Pacific for Hard Rock Cafe, part of Hard Rock International, Mr. Mohd Amirul Rizal Abdul Rahman, the Senior Deputy Director, Advertising & Digital Division, of Tourism Malaysia, Dato' Sri Yap Ngan Choy, the Executive Chairman and Group Managing Director of NCT Alliance, Mr. Sae-Yap Atthakovit, Non-Executive Director of NCT Alliance Berhad and Mr. Tee Yih Fung, Executive Vice President, Corporate Strategy & Business Development of Ion Majestic Hospitality Sdn Bhd at the Collaboration Announcement of Hard Rock Cafe and Soft Opening of Wyndham Ion Majestic event today

A Fusion of Hospitality and Entertainment!

 Mr. Tee Yih Fung, Executive Vice President of Ion Majestic Hospitality Sdn Bhd, expressed excitement about this collaboration, supported by Tourism Malaysia. This venture marks the convergence of hospitality and entertainment, catering to leisure, business travelers, and the MICE (Meeting, Incentive, Convention, Exhibition) industry. With unique features like the Highest Altitude Glasshouse and the Largest Vertical Glass Banquet Hall in Asia, Wyndham Ion Majestic Hotel aims to elevate Genting Highlands to new heights, supported by key partnerships and the presence of industry leaders.

This collaboration between NCT Alliance and Hard Rock International, embodied by the upcoming Wyndham Ion Majestic Hotel and the highest-altitude Hard Rock Cafe in Asia Pacific, signifies a significant leap forward in the realm of luxury hospitality in Malaysia's vibrant tourism landscape.


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