Lotus Cars Malaysia Expands Reach with Pavilion Damansara Heights Store
Lotus Cars Malaysia continues its stride forward to solidify its presence in Malaysia, marking a significant milestone with the opening of its inaugural Lotus Store at Pavilion Damansara Heights. This move comes hot on the heels of the success of the Lotus Eletre and Emira models, both of which have garnered positive reception in the Malaysian market. Since the launch of the all-electric Hyper-SUV Lotus Eletre in April last year, 50 cars have already been delivered, with an additional 200 set to arrive soon.
Personalization at Its Finest: The Lotus Configurator
Spanning 173.58 square meters, the Lotus Store in Kuala Lumpur reflects the brand's new international corporate identity. Within its walls, customers will find not only the Eletre and Emira sports cars but also a dedicated configurator room. This room allows enthusiasts to personalize and accessorize their vehicles to their heart's content, from exterior trim and paint color to interior themes and additional driving aids. The Lotus Configurator truly is the jewel of the store, offering a bespoke experience for each customer.
An Engaging Experience for Enthusiasts
Open daily from 10:00 am to 10:00 pm, the Lotus Store offers more than just cars. It features a dedicated wing for exclusive Lotus merchandise and apparel, catering to the brand's enthusiasts who seek more than just a vehicle. As customers enter, they are greeted by an impressive 8.4 square meter high-resolution LED screen, adding to the engaging and immersive experience the store provides. This thoughtful design ensures every visit is memorable for Lotus enthusiasts.
Setting Sights on Expansion
This unveiling of the Lotus Store at Pavilion Damansara Heights serves as a prelude to Lotus Cars Malaysia's flagship showroom in Glenmarie, Shah Alam, slated for Q2 2024. The brand has ambitious plans for further expansion, aiming to extend its footprint in the Northern and Southern regions of Malaysia. Additionally, a Lotus Mobile Service Solution is on the horizon, promising even greater convenience for customers. Lotus Cars Malaysia General Manager, Jack Zaal, expressed excitement about this growth, emphasizing the brand's commitment to providing top-tier vehicles without compromising on the pure enjoyment of driving.
Lotus Cars Malaysia: A Revitalized Brand
Lotus Cars Malaysia is represented by Lotus Karz Sdn Bhd, the sole importer, distributor, and provider of after-sales service and spare parts for the brand. As a wholly-owned subsidiary of KARRUS Automotive, Lotus Karz Sdn Bhd is well-positioned to deliver on the brand's promise of premium vehicles and exceptional customer service. With the successful launch of the Eletre and Emira, Lotus Cars Malaysia is carving out a niche as a premier marque, catering to enthusiasts and embracing the shift towards vehicle electrification. The opening of the Lotus Store marks not only a physical expansion but also a testament to Lotus' renewed commitment to its customers in Malaysia.
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