Forget the Drama, This Raya is All About the Tiny "Kaleido" Moments at MyTOWN
- D5 Mashimuno + Kenny

- Mar 11
- 2 min read

Celebrating the Small Wins That Make a Big Raya
While most festive campaigns focus on the massive feasts and grand gestures, MyTOWN Shopping Centre is taking a different approach this year with "Kaleido Raya Moments". Conceptualized around the idea of "small wins, big celebrations," the campaign honors the tiny, often overlooked details of the season. Whether it’s the focused concentration needed to wrap a perfect ketupat or the simple joy of lighting the first pelita, MyTOWN is celebrating the small actions that collectively create the warmth of the season.
Win a Staycation or a Trip to Labuan Bajo Just by Shopping
If you needed an excuse to start your Raya shopping early, MyTOWN has about RM60,000 worth of them. From March 15 to April 30, app members who spend a minimum of RM50 can enter the "SHOP! SCAN! WIN!" campaign. Weekly prizes include 3-day/2-night stays at selected Ascott Hotels, while the grand prize pool features a trip for two to Labuan Bajo, a Dyson vacuum, and even a PS5. It’s essentially a reward for doing what you were already going to do: buying new Baju Raya.

Cultural Vibes and "Crafty" Weekends
Every weekend from March 7 to March 29, the mall will come alive with vibrant traditional performances by Sanggar Budaya, featuring everything from Dikir Barat to Zapin. If you’re more of a "hands-on" person, there are DIY workshops where you can try your hand at making Mosaic Wind Chimes, Sun Catchers, or even your own Kaleidoscope. It’s a great way to keep the kids entertained while you hunt for the perfect festive home decor.
The CIMB Collaboration: 20% Off and an Outdoor Food Bazaar
In a major team-up for the season, MyTOWN has partnered with CIMB for the "Semua Lebih Hebat dengan CIMB" campaign. CIMB cardholders can enjoy a flat 20% off at participating tenants. But the real highlight is the Bazaar A-Deal-Fitri by CIMB OCTOfest, happening from March 6 to 8 at Town Park. This outdoor artisanal food fair features over 50 vendors, live performances by Bella Astillah, and appearances by popular creators like Madnoor and Pinn Yang.

Points for Prizes: Limited-Edition Raya Merch
Before you head home, don’t forget to check your MyTOWNKL app points. From February 26 to March 29, you can redeem exclusive festive merchandise based on your spending:
Sampul Raya: Available for 290 points with a minimum spend of RM300.
Collapsible Table Lamp: Available for 490 points with a minimum spend of RM500.
Lunch Box with Woven Bag: Available for 990 points with a minimum spend of RM1,000.



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