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Writer's pictureD5 Mashimuno + Kenny

vivo V40 Series Launched with ZEISS Multifocal Lens for Pro-Level Portrait Photography



vivo Malaysia has officially revealed its highly anticipated vivo V40 and V40 Pro smartphones on 22 August 2024. Designed to revolutionize mobile portrait photography, these latest additions to the V-series feature cutting-edge, multifocal lens technology co-engineered with ZEISS. With a focus on delivering professional-grade portrait shots, a bold new design, and the eye-catching Nebula Purple colour variant, the V40 series promises to captivate photography enthusiasts and style-conscious users alike.

Exclusive Pre-Order Perks: Extended Warranties and Screen Protection

vivo Malaysia has sweetened the deal for early adopters of the V40 series. Customers who pre-order now can enjoy 1+1 years of extended warranty, a 1-year screen protection warranty, and a 1-year back cover protection warranty. With these added benefits, vivo ensures users can enjoy peace of mind while making the most of their new devices.

Portrait Photography Like Never Before with ZEISS Collaboration

The vivo V40 and V40 Pro redefine mobile portrait photography, thanks to the professional-grade imaging system developed in collaboration with ZEISS. Both models feature the following:

  • 50MP ZEISS OIS Main Camera: Captures intricate details with high-performance sensors and optical image stabilization.

  • 50MP ZEISS Telephoto Portrait Camera (V40 Pro): Enables 2x optical zoom and up to 50x ZEISS Ultra HD Zoom for distant subjects.

  • 50MP ZEISS Ultra Wide-Angle Camera: Provides a 119° field of view, perfect for group photos and scenic shots.

  • 50MP ZEISS Group Selfie Camera: Delivers AI-powered selfies with stunning clarity and colour.

  • ZEISS Multifocal Portrait: Offers multiple focal lengths for more dynamic portrait photography.

  • ZEISS Cinematic Bokeh Video: Creates a film-like quality with oval bokeh and a 2:39:1 aspect ratio.

  • ZEISS Focus Transition: Automatically tracks and shifts focus to the primary subject for a seamless video experience.

These features make the V40 series an ideal companion for capturing life’s moments in exceptional detail and style.

Smarter Aura Light for Studio-Quality Lighting

Both models come equipped with the upgraded AI Aura Light Portrait feature, perfect for professional-quality lighting in portraits. With a more compact design, the Aura Light is now three times brighter when using 2x zoom and can be used in various lighting scenarios. Key upgrades include:

  • Brighter, Softer Aura Light (V40 Pro): Optimizes lighting for portraits, even in backlit or low-light conditions.

  • AI 3D Studio Lighting: Adds natural fill light for enhanced portrait depth and detail.

  • Festival Portrait Style: Perfect for group photos with richer, more vibrant colours.

  • Dynamic Light Feature: Adds extra flair with light notifications and photo countdowns using Aura Light.

These innovations ensure every shot looks like it was taken in a professional studio, regardless of the environment.

Long-Lasting Battery and Lightning-Fast Charging

The V40 series packs a punch with its massive 5500 mAh battery, offering up to 63 hours of music playback. And when you need to recharge, the 80W FlashCharge Technology ensures you're back to full power quickly. Thanks to second-generation silicon-carbon anode technology, the V40’s battery boasts 20% higher energy density, offering more power without compromising the phone’s sleek form.

Immersive Entertainment and Smooth Performance

Whether you're a gamer, streamer, or multitasker, the vivo V40 and V40 Pro deliver a top-tier performance. Powered by the MediaTek Dimensity 9200+ (V40 Pro) and Qualcomm Snapdragon 7 Gen 3 (V40), users can enjoy smooth and efficient performance. The 120 Hz refresh rate offers fluid visuals, while the 1.5K Ultra Clear Sunlight Display provides brilliant colours and low blue light for eye comfort. With dual stereo speakers, you can also enjoy enhanced audio for music, movies, and games.




Sleek and Durable Design in Four Striking Colours

With a lightweight, slim design, the V40 series combines aesthetics and functionality. Available in stunning colours like Stellar Silver, Nebula Purple, and Sunglow Peach (V40) and Moonlight White and Stellar Silver (V40 Pro), these devices are not only beautiful but also durable. The Comprehensive Cushioning Structure and Schott α protective glass ensure that the phones are well protected from daily wear and tear.

Capturing Long-Distance Love with Daiyan Trisha and Hael Husaini

To highlight the V40 series' extraordinary camera capabilities, vivo has teamed up with Malaysian celebrities Daiyan Trisha and Hael Husaini. They star in a heartfelt music video that tells a story of long-distance love, capturing emotions and moments through the V40’s exceptional portrait photography features. This collaboration beautifully showcases the V40 series' ability to connect people through vivid imagery and creative storytelling.

Elevate Your Lifestyle with Premium Partners

To further elevate the V40 experience, vivo Malaysia has partnered with renowned lifestyle brands including NeckPro, Vanilla Crepe, HWC Coffee, Swimin12, and Soi 55 Thai Kitchen. These partnerships offer a range of exclusive benefits that perfectly complement the V40 series’ focus on enhancing users’ lives, from wellness to culinary indulgences.




Introducing the vivo Watch 3: A Stylish New Companion

In addition to the V40 series, vivo has also launched the vivo Watch 3. This smart timepiece comes with a 1.43-inch AMOLED display, offering crystal-clear visuals. With features like Bluetooth, NFC, GPS, and 4G LTE connectivity, the vivo Watch 3 is a perfect companion for those on the go. Available in two stylish variants – White (Leather) at RM 999 and Black (Sport) at RM 899 – the vivo Watch 3 blends functionality and elegance.

Pricing and Availability

The vivo V40 series will be available starting 31 August 2024 at authorized vivo stores across Malaysia and on official platforms like Shopee and Lazada. Pricing is as follows:

  • V40: RM 1,999 (256 GB) and RM 2,399 (512 GB)

  • V40 Pro: RM 3,299

Customers who pre-order the V40 series before 30 August will also receive exclusive gifts, including a DJI OSMO Mobile SE, vivo TWS 3e, and a limited-time warranty extension.

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