Rollti Opens New Flagship Outlet in Nu Sentral, Kuala Lumpur
Rollti, the local sensation known for its inventive take on Malaysia's beloved Roti Canai, proudly announced the grand opening of its flagship outlet in Nu Sentral, Kuala Lumpur. Located on the Lot 39, Lower Ground floor, the momentous occasion was celebrated amidst the festive ambiance of Chinese New Year. The event featured traditional ceremonies, including a vibrant lion dance and an official ribbon-cutting ceremony, attended by VIPs, stakeholders, media members, and the public.
Amber Chia Joins Rollti as Brand Ambassador
Adding star power to the occasion, Rollti welcomed renowned celebrity Amber Chia as its brand ambassador. Chia's presence at the launch, coupled with her Meet & Greet session, infused the event with excitement and glamour. Expressing her delight, Chia highlighted Rollti's commitment to marrying tradition with innovation, making it a brand close to her heart as a proud Malaysian.
A Fusion of Tradition and Modernity
The launch event epitomized Rollti's ethos of blending tradition with modernity. Against the backdrop of Chinese New Year festivities, Rollti showcased its dedication to reinventing the Roti Canai experience. With the grand opening coinciding with the joyous season, patrons were treated to not only the brand's signature flavors but also a cultural celebration that resonated with Malaysia's diverse heritage.
Expansion and Commitment to Excellence
Keith Loh, CEO of Rollti, expressed gratitude to patrons for their overwhelming support, which has propelled the brand's growth. With the success of their first outlet in Starling Mall, Damansara, Rollti embarks on a journey to redefine fast-casual dining. Loh's remarks underscore Rollti's dedication to delivering innovative culinary experiences while upholding Malaysian culinary pride.
Innovative Culinary Approach
Rollti's success is attributed to its innovative culinary approach, including an automated Roti Canai pressing system and a drinks station. These innovations have garnered acclaim, laying a strong foundation for the brand's expansion. With over 30,000 wraps served to date, Rollti is poised to become a leading force in Malaysia's culinary landscape.
Looking Ahead
With plans for further expansion on the horizon, Rollti promises Malaysians a host of exciting new twists. As the brand continues to redefine the Roti Canai experience, patrons can anticipate an array of innovative flavors and dining experiences. Rollti's journey exemplifies a commitment to culinary excellence and a vision to delight taste buds while honoring Malaysia's rich heritage.
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