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Writer's pictureD5 Mashimuno + Kenny

Inaugural Pos Malaysia Run 2024: A Resounding Success

The Pos Malaysia Run 2024 debuted with enthusiasm on 29 September 2024, transforming Padang Merbok into a vibrant hub for fitness lovers and families. With over 3,500 participants, the event marked an exciting milestone for Pos Malaysia Berhad, reinforcing its commitment to community building, healthy living, and sustainability.

A Historic Moment for Pos Malaysia

“Last Sunday was truly a historic event for Pos Malaysia,” said Fiona Liao, Group Chief Marketing, Communications, and Sustainability Officer. “After months of planning, our first-ever run came alive in spectacular fashion. It was incredible to see participants flood the streets of Kuala Lumpur, living up to the spirit of our theme, ‘Jom Laju for Fun!’.”

Participants tackled three categories:

  • Fun Run (6.2km)

  • 10km

  • 15km

The event catered to runners of all fitness levels, offering a festive atmosphere filled with music, food trucks, games, lucky draws, and more, making it a memorable day for everyone.

Sustainability at the Heart of the Run

Pos Malaysia made sustainability a cornerstone of the event, setting new benchmarks for eco-friendly practices. Key green initiatives included:

  • Electric bikes and EON’s Smart 1 electric car for operational support and lead vehicles.

  • Race packs delivered to participants’ homes in eco-friendly packaging, using Pos Malaysia’s electric vehicles—a move that was well-received by runners.

  • Running tees made from 100% recycled materials and medals crafted from recycled plastic zip ties and metal.

  • PP5 recyclable cups used at water stations—the first of its kind in Malaysia.

“Not only does this run celebrate Pos Malaysia’s heritage, but it also reinforces our dedication to community and environmental responsibility,” Liao added.

A Day of Fun, Fitness, and Friendly Competition

The day started with an energizing warm-up session to set the tone, followed by runners enthusiastically taking to the streets of KL city center. Participants enjoyed an array of activities, including live entertainment and various food and beverage offerings, fostering camaraderie among attendees.

Awards were given to top finishers in the 10km and 15km categories, alongside a special Jaguh Bukit Award to recognize standout performances.

A Collaborative Effort with Trusted Partners

The event’s success was bolstered by strong partnerships with key sponsors and supporters, including:

  • Main Automotive Partner: EON Berhad

  • Official Sponsors: Allianz Malaysia, Bank Muamalat, Cuckoo, Liberty Insurance, Spin, Tokio Marine Insurance, Yinson Green Tech

  • Supporting Partners: SkyBlue Media, Reebok, Chek Hup, Milo, Nature Loop, Sunway Theme Park, Perkeso, Blood, Opack, Mal-Tel Communication, Pos Aviation, and Pos Shop


“We are grateful to all participants, sponsors, and partners for making this event a success,” said Liao. “As we conclude our maiden run on a high note, we look forward to building on this momentum and making the Pos Malaysia Run a cherished annual tradition in the years to come.”

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