LSH Capital Launches LSH Legacy Cup: Celebrating Chinese Heritage with RM24K in Prizes!

It's time to celebrate tradition! Lim Seong Hai Capital Berhad (LSH Capital) is kicking off the Mid-Autumn Festival season early with the launch of the first-ever Lim Seong Hai Legacy Cup (LSH Legacy Cup)! This isn't just a competition; it's a massive, community-centric cultural program designed to preserve and promote time-honored Chinese heritage right here in Malaysia.

Held at Siong Tong Gai, LSH33, Sentul, this initiative is a fantastic reflection of LSH Capital’s commitment to strengthening community ties and passing down cultural traditions to future generations.

Four Ways to Celebrate Culture and Creativity!

The LSH Legacy Cup is built around four awesome cultural-themed competitions, all running through September and October 2025. Get ready to show off your skills in art, strategy, and craftsmanship!

Date	Competition	Cultural Focus	Collaboration
21 Sept 2025	Chinese Calligraphy Competition (书法比赛)	Art & Aesthetics	Federation of Calligraphy Society Malaysia
28 Sept 2025	Chinese Chess Competition (象棋比赛)	Strategy & Intellect	Malaysia & KL XiangQi Associations
5 Oct 2025	Mid-Autumn Lantern Making Competition (灯笼制作比赛)	Craftsmanship	ARTIVO Art Studio
12 Oct 2025	Mid-Autumn Colouring Competition (绘画比赛)	Creative Art	ARTIVO Art Studio

This lineup is seriously legit, thanks to collaborations with esteemed groups like the Federation of Calligraphy Society Malaysia and the Malaysia XiangQi Association. They are ensuring that both the cultural integrity and competitive credibility are top-notch!

RM24,150 Up for Grabs and World-Class Judges!

LSH Capital is putting its money where its mouth is, offering a total of RM24,150 in cash prizes to participants across all age groups!

But it’s not just about the cash—it’s about the recognition. The competitions will feature certified judges, including international-grade panels for Calligraphy and Chinese Chess! So, whether you're a seasoned master or a budding artist, this is your chance to shine.

As Tan Sri Datuk Seri Lim Keng Cheng, Non-Executive Chairman of LSH Capital, shared: “The LSH Legacy Cup represents more than just a series of competitions... we hope to pass down time-honoured Chinese traditions to future generations while bringing people together in the spirit of creativity and shared identity.”

Ready to join this amazing celebration? Registration is open until September 14, 2025! Don't miss out on this fantastic opportunity to connect with tradition, showcase your talent, and engage with the wider community. Head to the LSH33 website now for more details!